Instagram is one of our favorite platforms for engaging with all types of creatives (spoiler: we post a lot of our favorite stock images). As a purely visual-driven social media channel, it’s an excellent way to get your design work out in front of unfamiliar eyes and embrace the impact it can have on your recognition and reach. Think of it as a tool for engagement and connection rather than just another way to interact with friends and brands. You can create a community while advertising your talent and expertise—it’s a win-win!
Hashtags are an essential tool for getting the most out of Instagram. While it’s not nearly as important as posting quality graphics in the first place, using effective hashtags will allow you to reach more eyeballs. It’s how others discover your feed and follow topics of interest.
We researched the top Instagram hashtags for designers to help you build your brand…and maybe even become #InstaFamous. It’s important to have a healthy mix of broad tags and also more niche tags. The more popular tags expand your audience, while the more specific ones lead to greater engagement.
These are our top picks:
Most Popular Design Hashtags
#graphicdesign #design #art #graphic #typography
General Design Hashtags
#designer #designers #creative #creatives #artist #artoftheday #picoftheday #digitalart #graphic #graphicart #graphics #workspace
Graphic Design Hashtags
#photoshop #illustrator #posterdesign #vector #vectorart #visualstyle
Branding Hashtags
#brand #brandidentity #branding #logo #seo
Illustration Hashtags
#illustration #cartoon #animation #aftereffects #gif
Typography Hashtags
#font #typeface #handdrawntype #calligraphy #handmadetype #lettering #typedaily #typedesign #typegang #typespire #typography
Web Design Hashtags
#web #webdesign #ux #ui #webdesigner #developer #webdeveloper #wordpress
These hashtags will put your work in front of a wide audience and, if you play your cards right, may even rank top in discovery—leading to potentially thousands of likes and follows.
Need some high-quality graphics to help get started on your designs? Explore our library of royalty-free images. You can use them for Instagram memes, design projects, and just about any other project!