As of 2023, YouTube has more than 2.70 billion monthly active users, making it one of the best places for advertisers to reach their audiences. But how do you ensure that your ads are as effective as possible?
Learn all the best practices from Tom Youngblood, Creative Lead at Google’s US Creative Works. This jam packed session will include vital lessons Tom has learned through partnering with YouTube’s top video advertisers, on his mission to help them make the most compelling, effective ads possible. Hosted by Lauren Zoltick, Director of Performance Marketing at Storyblocks, you’ll learn:
- The three key pillars to an effective YouTube ads creative strategy
- How creative fundamentals and variety blend to drive results
- How to embrace risk to break through data plateaus
You won’t want to miss this exclusive opportunity to hear from an industry expert on how you can elevate your businesses’ YouTube creative to be on par with top advertisers.
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